ABOUT US

Regal Home is the premier partner for national retailers looking to bring the latest curtain trends to their customers.

Fostering Strong Retail Partnerships for Mutual Success

Regal Home has a rich history that spans several decades. It began in the 1980s as a single retail location in Washington Heights. Recognizing the needs of customers, Regal Home started importing directly from China, establishing itself as a niche provider. The company built a strong track record with small retailers, gaining recognition for its unique offerings.

As Regal Home’s reputation grew, it caught the attention of big-box retailers who saw the value in its products. One significant moment in Regal Home’s history occurred when a buyer from JC Penney visited their showroom, and was impressed at the quality, cost and variety of the product offering. This encounter further propelled the company’s growth as demand for product increased substantially.

To meet the growing demand, Regal Home had to enhance its production capacity. In 2002, the company entered into a joint venture with two factories in China, allowing them to increase their output. Additionally, Regal Home established warehouses in the United States to streamline distribution and meet the needs of its expanding customer base.

After two decades of continuous growth and expansion, Regal Home has solidified our position as the leading supplier of curtains to JC Penney and other major retailers. With a strong presence in the market, the company continues to provide high perceived quality products at excellent value to our customers.

The Secret Behind our explosive Growth

HOW WE DO IT?

Regal Home takes a comprehensive approach, encompassing design, merchandising, marketing, sourcing, production, sales, account management, and logistics. We stay ahead of trends in design and merchandising. Our sourcing and production team prioritize quality and ethical practices.

Through exceptional sales and account management, we build strong relationships. Meticulous logistics planning ensures seamless product delivery, allowing us to consistently provide high-quality products and exceptional service to our customers.

Design, Merchandising, and Marketing

Our design team creates innovative and stylish products that resonate with customers. Through strategic merchandising, we curate collections to showcase our diverse offerings. We create multi-channel marketing materials that speak to your customer.

Sourcing and Production

Regal Home prioritizes top-quality materials and partners with reputable manufacturers. Our sourcing team travels the world to select suppliers who uphold our commitment to quality and ethics. With stringent quality control, we ensure exceptional production standards for our products.

Sales and Account Management

Our dedicated sales team collaborates closely with retailers, such as JC Penney, Kohl’s, and Home Goods. We understand their unique needs and provide tailored solutions. Through effective communication and industry expertise, we foster long-term partnerships.

Logistics and Planning

Efficient logistics and planning are vital to Regal Home’s operations. We have established strong partnerships and robust networks for streamlined transportation and distribution. Our logistics team ensures on-time deliveries, navigating supply chain challenges with operational efficiency.

Visit Our Showroom

Get in touch

Ready to elevate your window coverings assortment? Contact our dedicated wholesale team to discuss partnership opportunities, request a catalog, or place an order. We’re here to support your retail success

Ready to elevate your window coverings assortment?

Contact our dedicated wholesale team to discuss partnership opportunities, request a catalog, or place an order. We’re here to support your retail success